HAMG 2330 Convention and Group Management and Services
CIP Code:520901
Credit Hours:3 Lecture Hours:3 Contact Hour Total:48 An application of the essential components of successful convention and meeting planning. Topics include analyzing the economic impact of the conventions industry; describing and comparing the various types of conventions, exhibitions, conferences, and the marketing tools used for pre-planning strategies; assessing requirements for food and beverage service, meeting room set-ups, and post-meeting evaluations. Texas Higher Education Coordinating Board Workforce Education Course Manual (WECM) course